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Alamo Apts- Vintage Neon

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Hidden : 10/12/2014
2.5 out of 5
1 out of 5

Size: Size: small (small)

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Geocache Description:

Another vintage neon sign in the series. Look across the street from the GZ. BYOP.

The apts. are located at the “Five Points” intersection, the southern gateway to downtown on the historic alignment of US Routes 80/89. The LaMar family built “The Alamo” in 1937 with the vertical sign designed by Isadore Posner. Isadore was the son of Philip Posner, who established Tucson’s first sign painting business in 1913. The sign was restored in 2008 along with the building.

If you are you a neon enthusiast, please my vintage neon sign blog! Click HERE.

In April 2012, restored vintage neon signs were installed and unveiled along Tucson's historic Miracle Mile. These signs can be seen on Drachman between Stone Avenue and Oracle Road. This was once Tucson's main automotive corridor to north. For many, this drive defined their Tucson experience; for others, it shaped their first impression of the Old Pueblo. Swimming pools, flickering neon and lush grassy courtyards welcomed visitors to motels with names like La Siesta, Frontier, and El Rancho. Restaurants served steak and music for under $2.00.

While not all of the businesses advertised still exist today, the signs serve as vibrant reminders of Tucson's glittering past and its heritage as a popular stop for tourists within the Southwest. These classic neon signs evoke an era of fast cars and a slower pace of life.

Restoration of these treasures represented a collaborative effort between the Tucson Historic Preservation Foundation (THPF) and Pima Community College. Many of the restored signs were rescued by individuals as the buildings were being demolished, and then generously donated to the THPF. (THPF, 2012).The conditions of the signs vary, from newly restored and functioning to poor, painted over signs with the glowing neon forever stilled.

If you know of a historic Tucson sign that is in storage or in a backyard please contact the foundation at


FTF : yoursunny!

Additional Hints (Decrypt)

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Decryption Key


(letter above equals below, and vice versa)



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