I thought I had a new name for a series, but it turns out that a "Not So Famous People" series was started by Rekobe in 2008. Here is what he wrote:
"This series is a spin-off of DRIVES Famous People series, highlighting everyday people who make our lives a little easier or more enjoyable."
While I also wish to tip the cap to drives for the awesome ongoing FP Series, my NSFP - Leap Day Willliam is not an "everyday" person. He is a character from an episode of the television show 30 Rock. See "related web page" for the Wikipedia article on the Leap Day episode.
Here is the Leap Day episode plot summary:
The cast and writers celebrate Leap Day, which is a widely celebrated holiday complete with a Santa Claus-like mascot—a gilled creature named Leap Day William, who lives in the Mariana Trench and trades candy for children's tears. Jack introduces Kabletown's latest development in 3-D Internet access, but the ceremony becomes controversial when three people dressed as the letter K dance and then whip a black man. In a dream sequence induced by Jack eating poisonous rhubarb leaves, Kenneth (Jack McBrayer), as the spirit of Leap Day, takes Jack on a journey to see leap days past, present and future. Twenty years from the present, Jack sees his daughter, Liddy (Devin Dunne Cannon), working for Habitat for Humanity and realizes that he needs to spend more time with her.

Tracy (Tracy Morgan) finds a $50,000 Benihana gift card that expires on that day, so he takes the TGS staff to the restaurant. On the way home, he meets a man dressed as Leap Day William (John Cullum), who is implied to be the real Leap Day William. Unable to spend all the money, he ultimately invites people from a soup kitchen to join him.
Jenna (Jane Krakowski) persuades Liz to go to a Leap Day party thrown by Liz's college theater friend "Sad Thad, the skin tag lad" Warmaid (Steve Little). Now a billionaire, Thad offers Liz $20 million to take his virginity, revealing that he has always had a crush on her. Before she can accept the proposal, several "hot bitches" such as Karolína Kurková show up, causing Liz to leave in frustration.
The tag has Leap Day William speaking to the camera, telling of how people should remember the magic of Leap Day all year long, and that if they ever see an old man in a blue suit, they should stop and say hello. Then gills pop from his neck and he opens his mouth to reveal fangs.
Also of note were the guest stars: Jim Carrey and Andie MacDowell
Regarding the episode's Leap Dave Williams fictional film, Mary Cella of HLN said, "it was a highly effective guest spot because it seemed exactly like a movie [Jim Carrey] would star in. Andie MacDowell's role as his wife was a brilliant nod to actual holiday classic Groundhog Day."[4]

You seek a camouflaged pill bottle in a legustrum bush/shrub/small tree. It is just a few feet away from the curb. The ground may be muddy at times and do watch for briars. Other than that, the cache can be hunted in work attire and is available 24/7. It is just sort of a daily grab kind of cache - which suits drives to a T.