It took 4 million years of evolution for the cheetah to become the exceptional animal it is today and only 100 years for man to place it on the endangered list. Now the fastest land animal in the world is losing its most important race: the race for survival. At the turn of the 20th century, an estimated 100,000 cheetahs lived throughout Africa and in parts of the Middle East and Central Asia. Today there are only about 6,600 of these majestic cats left in the wild.
Cheetah Outreach is an education and community-based programme created to raise awareness of the plight of the cheetah and to campaign for its survival.