浅草のひさご通り商店街は、浅草北酉部に位置しており、南北約180メートルにわたるアーケード式の商店街です。この商店街には約50軒の店舗が並んでいます。
商店街の名前「ひさご」は、かつて商店街入口向かいにあったひょうたん池に由来しています。そのため、商店街の名前は池が埋め立てられた後に付けられたものです。かつては浅草の六区と吉原を結ぶ通りとして、華やかさと江戸の粋が詰まったエリアでした。その面影は今でも残っています。近年では、新旧の店舗が混在し、若者に人気のある場所となっています。
浅草ひさご通り商店街は、庶民的なお店が多く、野菜や果物が安い小さなスーパーや町中華のお店があり、地元民に愛されています。下町らしさを感じさせてくれる商店街で、観光客も少なめです。江戸の伝統工芸館も人気のスポットです。
The Hisago-dori Shopping Street in Asakusa is an arcade-style shopping street located in the northern part of Asakusa. It stretches approximately 180 meters from north to south and is lined with around 50 shops.
The name “Hisago” for the shopping street originates from the Hyotan Pond, which used to be located opposite the entrance of the street. The name was given after the pond was filled in. In the past, this street connected Asakusa’s Rokku district with Yoshiwara, and it was a vibrant area that combined elegance with the spirit of old Edo. Some of that historical charm still remains today. In recent years, the street has become a popular spot for both locals and young visitors, with a mix of old and new shops.
Hisago-dori Shopping Street features a variety of down-to-earth shops, including small supermarkets with affordable vegetables and fruits, as well as local Chinese restaurants. It exudes the nostalgic atmosphere of the old downtown, and its appeal lies in its authenticity. Tourists tend to be fewer here, making it a hidden gem in Asakusa.