This cache is placed for SCAR2025 and should not be found or logged prior to 5:30 p.m. on Friday, May 23, 2025.
Carling has brewed Black Label lager since 1927 in Canada and went on to become the first beer brewed on a mass international scale, becoming particularly popular in Commonwealth countries such as the U.K., New Zealand, Australia, and South Africa where it became very popular during the anti-apartheid era and for a while was the most popular beer in the country. Its sales had ups and downs in the U.S. and was made available to GIs in Vietnam, although in steel cans which were sometimes rusted when the troops got it, and served warm. It now has a niche market in Detroit, Michigan.
It was on the shelves in the first pub I tended bar in, although it seemed to be drank only by the curmudgeonly regulars in the back corner. Now that I’m a curmudgeon I don’t really go out of my way for a Black Label, which might be easier said than done since I can’t recall the last time I saw it available in either a liquor store or a restaurant.
This cache is placed for SCAR2025 and should not be found or logged prior to 5:30 p.m. on Friday, May 23, 2025.